Create a social media strategy that works

February 23rd, 2015
Create a social media strategy that works

Are you tired of waffling around on social media in an attempt to boost business? Maybe you have accounts on LinkedIn, Twitter, Instagram, Reddit and more, but you seem to be making little progress. To make matters worse, you’ve gained less than 50 Facebook likes since starting out.

Feline fueled social media privacy controls

February 12th, 2015
Feline fueled social media privacy controls

If you thought your Facebook feed already contained enough pictures of funny cats and other wacky memes, then you’re in for a treat. Fueled by increasing consumer concern about the impact of social media usage on individual privacy – which has already led to the growth of self-destructing image sharing apps like Snapchat – a new arrival on the app scene wants to take things in a different direction to guarantee your privacy.

Business development via social media

January 22nd, 2015
Business development via social media

In today’s digital world, social media has become a vital tool that effectively helps accelerate business development and the relationship-building process between different organizations. And with solid communication being at the core of business development, let’s take a look at how social media can help drive partnering processes for the better.

Why social media content isn’t shared

December 18th, 2014
Why social media content isn’t shared

Social media has come to play a large part in the content marketing campaigns of many businesses. While creating a solid presence can be beneficial for businesses, owners often struggle to get their content shared. There are many reasons why, but here are four main ones that you should be aware of and what you can do about them.

10 tips to improve your tweets

November 19th, 2014
10 tips to improve your tweets

For an effective social media strategy, most businesses realize that they need to have a presence on more than one major social platform. While this has led to the creation of Twitter accounts for businesses, many struggle to generate content and posts due to the character limit.

Types of social posts to develop

October 22nd, 2014
Types of social posts to develop

While social media has become an important and integral part of many business’s marketing plans, it can be easy to get stuck in a bit of a rut when it comes to developing dynamic content and varied posts. This often sees companies sticking with the same content types, which can get quite boring for all parties.

Common ways social media is used

September 24th, 2014
Common ways social media is used

Social media has become an integral part of many business strategies, with an ever increasing number of companies adopting a variety of platforms. However, many business owners and managers are often unsure as to exactly how they can, or should, be using these platforms.

Putting camera pics on Instagram

August 27th, 2014
Putting camera pics on Instagram

Many businesses rely on visuals to sell their products. From bakeries to hotels, an attractive product will bring in the customers and ultimately profits. This is why social media services like Instagram have become so popular. Business owners are increasingly wanting to find out how they too can create high quality images on the mobile platform.

LinkedIn rolls out long-form content

July 30th, 2014
LinkedIn rolls out long-form content

LinkedIn is one of the best social platforms for business users who want to share thoughts, ideas, and content with their colleagues and connections. This professional oriented network offers a wide number of features that allow and encourage this, including the newly implemented ability to create long-form content for your profile and connections.

Great LinkedIn profiles in 8 steps

July 2nd, 2014
Great LinkedIn profiles in 8 steps

There are numerous social networks a company can join, but if they are looking to connect to other businesses, colleagues or potential hires the network of choice should be LinkedIn. This powerful network is designed for professionals and offers many benefits that other networks, like Facebook and Twitter, don’t or are not able to.