How to grow your email list with social media

August 17th, 2015
How to grow your email list with social media

The coveted email list: it can be the difference between a growing business and one that sputters out before it gets off the ground. So what can you do to grow yours? Although it’s often less talked about, social media can be an instrumental tool to gain subscribers.

Facebook is about to bring ads to Messenger

May 11th, 2015
Facebook is about to bring ads to Messenger

Say goodbye to your advertising-free Facebook Messenger conversations – the social networking giant has announced its plans to bring promotional messages into the fold. The private messaging feature of Facebook became one of the site’s newest features when it was recently branched off of the main platform.

Network like a pro on social media

April 27th, 2015
Network like a pro on social media

Do you use social media for fun, but have no idea how to harness it to grow your business? You’re not alone. There are thousands of business owners out there who are clueless when it comes to social media as a networking and marketing tool. So to help you understand basic social media etiquette and how to network like a pro, we’ve given you a quick rundown of how to use Facebook, LinkedIn and Twitter to benefit your business to the max.

Marketing on Pinterest just got better

April 17th, 2015
Marketing on Pinterest just got better

When we think of social media marketing, our thoughts instantly turn to Facebook and Twitter. Yet, while it’s true that there are results to be had and success to be earned using these two popular channels, it is equally true that other platforms like Pinterest are on the rise and worth investing some time in too.

Facebook page likes dropped? Here’s why

April 2nd, 2015
Facebook page likes dropped? Here’s why

If you use a Facebook page to promote your business online, you’ll know that your like count – the number of users who have liked your page – is among the most critical metrics you monitor in order to understand the reach and success of your social marketing activities.

Optimize your social media hashtags

March 16th, 2015
Optimize your social media hashtags

Remember years ago when you first saw a number sign followed by an unspaced phrase popping up online? Who would have thought that hashtags would turn out to be one of the most useful tools on social media platforms today. In fact, different social media sites utilize hashtags in different ways.

Create a social media strategy that works

February 23rd, 2015
Create a social media strategy that works

Are you tired of waffling around on social media in an attempt to boost business? Maybe you have accounts on LinkedIn, Twitter, Instagram, Reddit and more, but you seem to be making little progress. To make matters worse, you’ve gained less than 50 Facebook likes since starting out.

Feline fueled social media privacy controls

February 12th, 2015
Feline fueled social media privacy controls

If you thought your Facebook feed already contained enough pictures of funny cats and other wacky memes, then you’re in for a treat. Fueled by increasing consumer concern about the impact of social media usage on individual privacy – which has already led to the growth of self-destructing image sharing apps like Snapchat – a new arrival on the app scene wants to take things in a different direction to guarantee your privacy.

Business development via social media

January 22nd, 2015
Business development via social media

In today’s digital world, social media has become a vital tool that effectively helps accelerate business development and the relationship-building process between different organizations. And with solid communication being at the core of business development, let’s take a look at how social media can help drive partnering processes for the better.

Why social media content isn’t shared

December 18th, 2014
Why social media content isn’t shared

Social media has come to play a large part in the content marketing campaigns of many businesses. While creating a solid presence can be beneficial for businesses, owners often struggle to get their content shared. There are many reasons why, but here are four main ones that you should be aware of and what you can do about them.